At 14:00 on August 23, the Nut Laser TV held the 2018 new product launch conference in Beijing Jingyuan Art Center under the name of “breaking through the future and seeing nothing”. The company officially released the U1 4K laser TV and the nut X3 4K intelligent projection. A variety of new products, with the "4K" enough to impact the performance keywords of the 100 billion TV market, open a new era of "future TV".
In line with the theme of “breaking through the future”, the nuts set up a giant space capsule and a space-time shuttle corridor at the press conference to guide the audience into the scene. With the special space ticket "boarding", the audience can enjoy the real machine display of a variety of hot products in the space capsule. The laser pointer is staggered as if it is in space. Then step into the time tunnel, time and space acceleration scene switching into the conference site, from now "crossing" to the future, in order to foresee the extraordinary charm of the future audio and video life.
The heavyweight of this conference is of course the simultaneous launch of the Nut 4K products. At the same time, it cuts into the market at the consumer price level, and the super cost-effectiveness leads the industry. As the first Internet brand to launch laser TV in China, the nut has accumulated rich experience in R&D design. The nut S series laser TV released in 16 years has been sold. The first to launch a 4K laser TV with a price of less than 9,000 yuan is of great significance both at the industry level and at the consumer level.
Nut U1 4K laser TV has 4K resolution, achieves 8.29 million pixels through dual DMD chips, and the number of pixels is four times that of 1080P, with more delicate and realistic projection quality performance. 2000 ANSI lumens super high brightness, with anti-light curtains can really be seen during the day, the picture and clarity can be a perfect substitute for LCD TV. At the same time, the 0.21:1 ultra-short-throw projection ratio can be placed on the wall about 20cm away from the wall to project a 100-inch large screen. The winger's futuristic design is matched with a detachable dust filter, and the new home is opened. The way, the future is full. In terms of lens, the nut U1 4K laser TV uses 9 high-precision super-lens lenses, specially designed for the characteristics of laser TV, to ensure the edge of the projected picture is as clear as the center.
In addition, the nut U1 4K laser TV's HDR 10 high dynamic range imaging technology, high-quality speakers, JmGO OS smart operating system make it a home audio and video entertainment center, serving the family's large-screen life needs.
At the press conference, the nuts also strategically cooperated with Tmall's global heavy new product launching position “Tmall Black Box”. The Nut U1 will be exclusively launched at 0:00 on August 27, and 5,000 limited retail outlets will be abandoned. The price of 24,999 yuan for the majority of consumers to benefit, to the hand price of 8,999 yuan, jointly promote the future of the new TV boom. The nut X3 4K smart projection also appeared as a special surprise, and the configuration of the exposure made the fans and guests amazed.
Nut X3 4K intelligent projection has 4K ultra-clear image quality, and the ultra-high brightness of 1500 ANSI lumens is also very prominent. After all, the current flagship intelligent projection brightness is concentrated between 1000-1350 ANSI lumens, increasing the brightness band by nearly 10%. The benefits come naturally to make daytime viewing even more fearless, and to handle the glare. The resolution and brightness of the two major levels break through the bottleneck of the big upgrade, will fully speed up the 4K process of intelligent projection, nuts in the industry as a pioneer, dare to fight.
At the same time, the Nut X3 4K intelligent projection is equipped with MSTAR quad-core processor, with MEMC motion compensation function, with HDR 10 high dynamic range imaging technology and high-quality glass lens, the picture quality is quite superior. The Nut X3 is confirmed by Dolby and DTS sound effects and has become a very rare and recognized brand in the industry. It is reported that the retail price of the terminal of the machine is 6,999 yuan, and it is expected that there will be a surprise price.